Forbes ran a story Friday on how green practices can help businesses compete and succeed. The reporter heard about our success with our wind power initiative, through which we’re able to help our clients produce their marketing communications materials with Green-e certified wind power at no extra cost, and included us in the article. Below are 2 links. The first one is to the article. The second one is to the slideshow associated with the story (we’re slide 7).
Despite the recent drop in oil prices, people are still very much interested in renewable energy and the concept of weaning our country off foreign oil. I have written before about what we believe are the five best ways to go green on a print project. Using renewable energy, especially wind power, is definitely at the top of the list, as it allows an organization to send a values-laden message to its constituents without adding any extra cost to their bottom line, which is especially important in these turbulent economic times.