http://sustainableink.org/2008/07/14/best-practices-in-green-printing-quantifying-the-benefits-of-going-green/ Dedicated to sustainable marketing, and a green future Thu, 03 May 2012 08:01:48 +0000 hourly 1 http://wordpress.com/ http://sustainableink.org/2008/07/14/best-practices-in-green-printing-quantifying-the-benefits-of-going-green/#comment-30 Fri, 18 Jul 2008 17:51:46 +0000 http://sustainableink.wordpress.com/?p=110#comment-30 [...] We recently updated the “It’s easy being Green…” brochure, and I just put 1 in everyone’s mailbox.  The updated version has our proprietary “Produced with Certified Wind Power” logo in it, and, as before, is printed on 100% post-consumer recycled fiber.  The environmental savings from the 100% PCW paper (versus a non-recycled alternative) are translated on the back of the brochure, which is critically important when making “green” print recommendations to our clients.  In fact, I just wrote something on my blog about this approach this week: http://sustainableink.org/2008/07/14/best-practices-in-green-printing-quantifying-the-benefits-of-go… [...]

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